Winter Clothing Brand Enhances Omnichannel Experience to Boost Growth & Loyalty

A leading fashion brand partnered with Visionet to enhance its consumer journey by integrating digital capabilities within its physical stores, creating a seamless, omnichannel experience powered by Salesforce.

Challenges

The brand sought a smooth launch for its new website, designed specifically for 42-inch in-store screens, to provide a connected experience for global customers across channels. They aimed to elevate customer engagement and service while avoiding disruptions during the site migration.

Transforming retail: How Visionet elevated the Collected Group’s omnichannel experience

The client 

The Collected Group is a renowned designer, distributor, and retailer of women’s contemporary apparel, with operations spanning the US, Canada, and Europe. Known for its commitment to quality and style, the company needed a robust digital retail platform to maintain its reputation and streamline operations. 

Navigating the Future of Retail with AI-Powered Cognitive Services

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The ripple effects of the COVID-19 pandemic have been felt across the globe and the retail industry is no exception. Widespread fear with regard to financial stability has affected consumer behavior in the short and long run. While some consumers have adopted the new normal categorized by online payments, and curbside pickups, others have bounced back to how things were before Covid.

 

A Look into the Future of Commerce for B2B Enterprises

The B2B landscape is swiftly changing, and current trends indicate an upward shift in terms of digital adoption. Today’s consumer needs in the B2B domain have evolved which requires businesses to evolve as well. From the nuances of customer preferences to product availability, the future certainly lies in rapid digital adoption for B2B businesses.

In this whitepaper, you’ll explore the current B2B trends:

The Four Dimensions of Fashion Supply Chain Transformation

HauteLogic is a state-of-the-art supply chain solution that unifies all operations for fashion retailers. The solution is multi-dimensional in terms of its capabilities that include multichannel integration, real-time analytics and intelligent automation. It leverages Microsoft Dynamics 365 that puts your business in complete control of facets including supply chain, finance, commerce and business operations.

HauteLogic envelops the following four dimensions of efficient supply chain transformation:

Leveraging Retail Analytics To Boost Business Growth

Leveraging Retail Analytics to Boost Business Growth

While operating in the retail industry, we all know the rising shift following tech advancements and mass customization. Changes in customer purchase behaviors are inducing omnichannel operations among retailers.

eCommerce domains are also facing complications that are evident in slow growth rates in regular stores and the decline in web engagement and conversion rates.

These concerning factors brought a critical question into light that needs to be addressed:

Design your Menu for Success with Visionet’s Restaurant Accelerator

The COVID-19 pandemic hampered business operations of almost industries and the restaurant business was no exception. While some restaurants shifted to the digital world to combat the business restrictions, others had to limit operations and cut down costs to cater to the new sales numbers.

To adjust to the new normal, many restaurants started investing in mobile ordering solutions. However, this digital transformation was met with many challenges, including: