Mattress Firm optimizes retail and ecommerce operations through omnichannel enablement

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Client 

Mattress Firm, America’s largest specialty mattress and bedding retailer, operates over 3,500 stores across 49 states. They differentiate their brand by offering a wide range of high-quality bedding, competitive pricing, and expert sales support. 

Challenges  

Mattress Firm faced the challenge of finding a scalable solution to boost store traffic, improve conversion rates, enhance operational visibility, and deliver a consistent brand experience across both online and offline channels. 

Solution 

Visionet transformed Mattress Firm’s retail and eCommerce operations by enabling omnichannel retail with PartnerLinQ for Dynamics AX 2012, launching a new eCommerce website, and enhancing existing Salesforce Commerce Cloud sites. We introduced cross-channel features—like quotes, wish lists, available-to-promise, and BOPIS—and supported rapid brand launches with a master architecture. Additionally, Visionet revamped their BI platform, deployed a machine learning-powered sales forecasting and demand planning solution, built in-store customer experience apps, and enhanced financial tools in Dynamics AX. These integrated solutions boosted traffic, improved conversion rates and operational visibility, and ensured a consistent, exceptional customer experience across all channels. 

Why download this case study? 

Learn how Visionet’s integrated digital transformation boosted traffic, improved conversions, and delivered a consistent omnichannel experience for Mattress Firm. 

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Estimated Time
1 min read