6 Quick Wins for Increasing Conversion Rates in eCommerce

Written by  AJ Leale, Sr. Director eCommerce 
Recently, a retail brand managed to add $300M in online revenue, a net increase of 45%! All it took was just one simple tweak to their website – they let users buy as a guest, without having to register. Many companies create similar barriers that prevent, or deter customers from buying on their online store. 
Stop wasting millions in sales by implementing some of these six quick wins that can increase the conversion rate of your company’s ecommerce store.

9 Most Important UX Principles for eCommerce Success

Written by  AJ Leale, Sr. Director eCommerce 
Mobile shopping has made customers pickier than ever. Almost 40 percent of customers will drop off the website if they find its design unattractive or its interface confusing.
A good UX design will spark dopamine in the brains of your customers and make them more likely to trust the brand.
These UX principles will keep online customers happy and eCommerce revenue growing:

7 Reasons to Use a Retail-Specific Solution to Unify eCommerce and ERP

Purely brick-and-mortar retail is quickly becoming the exception, not the rule. A growing number of customers have embraced the convenience of online stores, which allow them to compare products and make buying decisions in minutes instead of having to visit multiple physical stores. 81 percent of millennials use mobile devices for daily product research. In response to these trends, retailers are attempting to stimulate sales by adopting eCommerce and expanding to other channels.

How Progressive Web Apps Help Achieve a Unified eCommerce Experience

Written by  AJ Leale, Sr. Director eCommerce 
Imagine a situation in which a customer lands on your site ready to buy a product they wanted for a long time. They’re ready to fulfill this emotional motive.
As a way to incentivize more app downloads, you offer them 30 percent off if they buy through the app. However, your app feels nothing like the website. The colors and product descriptions are completely different.

5 Ways AI Will Revolutionize eCommerce

According to Gartner, by 2020 over 80 percent of customer interactions will be handled by artificial intelligence.
Giants like Amazon, Alibaba, eBay, and Rakuten already use AI for their eCommerce efforts.
Three key elements of AI: data mining, machine learning (ML), and natural language processing (NLP) will help businesses increase their revenue and efficiency by completely eliminating repetitive tasks and allowing for more creativity.

5 Reasons Why Headless Commerce Improves Customer Experience

Written by  AJ Leale, Sr. Director eCommerce 
New trends and technologies continue emerging, and lately, there has been more frequent attention to one of the biggest trends in e-commerce – the use of headless architecture.
In this post, we dive a bit deeper into what headless commerce is, and some of the advantages to taking this approach.

Visionet Launches a Brand New Website

2019-03

Visionet Launches a Brand New Website

April 3, 2019, CRANBURY, N.J – Visionet, a leading technology solution company, announced today the unveiling of its new, highly-engaging, and super friendly website. The modern eye-catching designs, swift transitions, personalized content suggestions for blogs, webinars, and much more; craft a bolder, cleaner, and a pleasant experience for all audiences.

Enabling B2C Product Personalization Using Digital Technologies

In the era of the customer, shoppers dictate what they want and how they want it. Today’s customers are intelligent, more market-aware, and have higher expectations. Empowered by digital devices and social networks, these customers want the opportunity to participate in the design process of the products and services they wish to purchase.